Meet the team
Welcome to CrescoNet’s new Director of Sales
CrescoNet is investing to grow across the United States, and building a team with deep roots in the utility sector is a big part of that. This month we were pleased to welcome Brec Esnard as our new Director of Sales, US. Based in Memphis, Tennessee, Brec has spent his career in this industry and has known the CrescoNet team for many years. He joins at an exciting moment: GRIDWIDE has entered a new chapter becoming a part of CrescoNet, now with a stronger and more reliable platform, and a company behind it that understands utilities from the inside. We sat down with Brec to talk about that opportunity, what drew him to CrescoNet, and how we can serve our customers better in the years ahead.
It’s an exciting time to be joining CrescoNet’s US team. What made this the right move for you?
It really is a great time to come aboard. What has always stood out to me about CrescoNet is how genuinely it understands this market and how committed it is to doing right by customers. There’s a real ambition to build something lasting. I’ve spent my career around this industry, so joining a company that combines that deep utility understanding with the resources and drive to grow was an easy decision.
Gridwide has come a long way. What’s different now that it’s part of CrescoNet?
A lot, and all of it positive. Since becoming part of CrescoNet, the platform has improved in performance and reliability. Just as importantly, it’s now backed by a company that runs utility operations every day at scale and knows exactly what customers need. That combination is what makes this such a strong platform to bring to the market.
What do you think sets CrescoNet apart for utilities?
The thing that makes CrescoNet genuinely different is that we’re operating like a utility ourselves. We manage meters every day, just like our customers do, so when we talk about best practice it comes from real operational experience rather than theory. That’s especially valuable for smaller utilities that don’t have large in-house teams. We can sit alongside them as a partner who has actually done the work and help them get the very most out of their systems.
Tell us a little about yourself outside work.
Home is Memphis, Tennessee—the home of Elvis Presley, the birthplace of the blues, and a city known for its world-class barbecue. I’ve been married for 26 years, my wife and I have 2 daughters, our youngest is about to graduate college and our oldest graduated college last year and has started her career in public relations. When not working, I enjoy spending time outdoors, travelling with my family and woodworking.
What are you most looking forward to in the role?
Getting out and spending time with our customers. I want CrescoNet to be right there alongside the utilities we serve, listening, sharing what works and helping them succeed. There’s a lot of opportunity ahead of us, and my focus now is on building strong relationships and laying the foundations for us to grow together with our customers.
Brec joins CrescoNet as part of the US sales team. His experience in the sector, combined with CrescoNet’s deep utility roots puts GRIDWIDE in a great position to serve our customers better. We’re delighted to have him on the team.
Welcome aboard, Brec!